Welcome to course: Omnichannel Gross sales & Service Administration with AI & Chat Bots
You’ll learn about: Fb, Instagram, Whatsapp, Telegram, Apple, Wechat, Internet, Bots and Chats Utilization at Gross sales, Service, Digital Advertising
Course offered by: The Retail Banking Faculty, Lisbon, international banking, fintech and enterprise faculty.
Course Teacher: SLAVA POPKOV, Skilled Entrepreneur, CEO & Co-founder of Brandy. im
Fashionable buyer communications professional.
After ending of a course you’re going to get: Double Diploma (UDEMY & RBS), Entry to Interactive session and chat with Teacher and different college students, capacity to think about your actual enterprise and work questions and instances.
1. Concerning the coursre, subject and creator
2. From calls to texting. Why digital channels turn out to be very important for actually any b2c enterprise?
3. Introduction to the world of chatbots
4. AI chatbots: what they’ll and might’t do
5. Finest practices: contact heart
6. Finest practices: adverts, gross sales, loyalty and extra
7. The most well-liked apps pt1: whatsapp, fb, instagram
8. The most well-liked apps pt2: telegram, apple messages, wechat
9. Livechat: messaging on an organization’s web site
10. An Supreme buyer journey framework
11. Interactive Session and Half
Entrepreneur, CEO & Co-founder of Brandy. im
Fashionable buyer communications professional
• Grasp of Utilized Arithmetic and laptop science, The Saint-Petersburg State College
• Serial entrepreneur with 12 years numerous enterprise expertise: founding father of a number of corporations: from native manufacture to b2b-SaaS startup
• Founding father of Brandy. im – official message service supplier of Apple Messages for enterprise
• Expertise of initiatives with international worldwide corporations and banks
• A number of Startup award winner
Course Full Description and Welcome Letter:
Good day everybody and welcome to the online-course created for any present or potential company managers from junior to govt degree, that can make you stand out from the others.
This course may turn out to be your first step to accumulate ability set, knowledges and possibly even a complete new career, that’s showing proper now. Studying it right now, offers you benefits tomorrow!
I’m speaking about digital transformation. When it comes to buyer communications in mainly any meduim or huge enterprises. And for small companies, essentially the most succesfull ones, they’re already doing it in a contemporary approach from the primary day.
This transformation – it’s a transferring away from previous approach of communications, like cellphone calls, e-mail, and even fax – to new approach – whatsapp, fb messenger, instagram direct messages, telegram – any messaging apps that individuals are utilizing of their on a regular basis life. And now they’re beginning to usу it to speak to companies. To speak with an internet retailer, with a financial institution, medical clinic – with any group on the market.
And right here lies the chance!
All of those corporations want workers or contractors who perceive how one can make this shift, this transition. New channels on the one hand convey loads of new potentialities, corresponding to chatbots and synthetic intelligence, and however, require a rebuilding of present enterprise workflows.
For instance agent’s KPI in a contact centre based mostly on whatsapp, may be very totally different from a voice-based CC. And anyone must know how one can take care of it.
However the contact heart isn’t the one place the place apps like whatsapp are taking up. It impacts just about each buyer associated departpent: gross sales, advertising and marketing and loyalty, help, buyer expertise, automation and on-line providers.
So, Whether or not you intend to tie your profession or enterprise totally to this feild, this information will enable you obtain your skilled targets in a wide range of methods. As a result of communication – is the important a part of enterprise.
I began this journey seven years in the past, when it was hardly even existed. Since then, I’ve labored with a number of the world’s greatest purchasers, corresponding to Societe Generale, British american tobacco and others. Now I’m a founding father of a startup referred to as brandy. im
I invite you to my course the place you’ll study the fundamentals about communications of the longer term. Welcome!
Earlier than we begin I wish to give a fast intro of myself and likewise let’s have a look on the course plan.
So with out additional ado, here’s what we’ll talk about
The course consists of two components:
In a primary one, every part down lesson 4, we’re speaking about the important thing advantages for enterprise normally.
After which studying the fundamentals of chatbots and AI.
The second half is turning into extra particular.
We’ll see how precisely it implies to totally different departments. Focus on enterprise software of specific messaging channels.
And with all of that we’re on the point of meet the principle framework –
of perfect buyer journey in fashionable channels. Which will likely be useful gizmo to any of your additional initiatives.
And briefly about me.
You’ll be able to name me Slava. For a final 7 years I’ve been operating chat platform startup. For these years we made loads of stuff, labored with some worldwide purchasers.
We now have turn out to be official supplier of apple messages for enterprise. Undecided if that is my most important achievement, however personally, essentially the most nice one. An opportunity to work straight with apple workforce is de facto cool
and I’ve been honoured to turn out to be one of many enterprise consultants on the Retail banking faculty, the place we’re proper now.
Be at liberty to attach or ask me something on linkedin.
And, let’s bounce in!
So I hope this on-line course will likely be an excellent begin on mastering this new world of digital communications and happier prospects
Advertising & Enterprise Technique
On-line and Digital Enterprise
Digital transformations / Technique
Steady Course of Enchancment
Enterprise and Entrepreneurship Fundamentals
Gross sales Abilities
B2B Gross sales
B2C Gross sales
Buyer Relationship Administration