THIS COURSE IS CURRENT AS AT 14th July 2021.
The course features a WORKBOOK.
A brand new part has been added about…you!
Black Friday Economics appears on the Economics behind Black Friday – but additionally the Ethics.
We have a look at:
1. Black Friday historical past
2. Pricing coverage – not simply ‘sale value; however the methods throughout the methods!
3. Black Friday ‘traps’
4. The psychology behind offers – you might be welcome to share your individual private experiences!
6. Retailers’ methods – is the underside line merely to realize extra income?
7. Guilt – only one occasion or a number of?
8. Behavioral Economics
The course is bolstered with movie clips, research, latest newspaper articles and examples. We additionally look Cyber Monday. Black Friday may be very quickly – what you study right here, what you contemplate – and any discussions you participate in, could affect your behaviour…
What’s going to YOU be doing on Black Friday/Cyber Monday/ Inexperienced Monday?
The fabric on this course covers responses to ALL gross sales – cyber and Excessive Road – and we have a look at the historical past, the methods and the outcomes. A few of this will likely make uncomfortable viewing – particularly you probably have queued all evening solely to seek out the worth discount was on ONE merchandise solely! When it comes to ethics, after all we have a look at the ethics of the advertising but additionally is the patron (sure, the one who pushes to the entrance of the queue, hurdles boundaries, fights different customers to get the ‘tremendous sale’ TV, – innocent?
Who this course is for:
- College students who see Black Friday promotions wherever
- College students learning Enterprise, Economics or Philosophy and Ethics
- College students who work within the retail sector
- College students who’ve misplaced their job and at the moment are unemployed
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